Brew moon branding

Digital media, photography. 2020

Brew Moon Coffee Co. is a fictional coffee company created as an exercise in brand development.

The goals of this project were to develop a cohesive brand identity through a company logo, color palette, and specified typefaces. These elements were developed and iterated with the use of moodboards and sketches.

Sample product proofs were also created using photography and digital editing, with the intent to serve as content for a potential website or social media feed.